About Us

Born in 2006, from a love for fresh designs and superior quality that doesn’t break the bank, Bella B. is a family-built specialty boutique in the heart of San Luis Obispo, a historic town along California’s Central Coast. We dreamt of a place where trends, friends, and fun would come together in a unique shopping experience. Six years later, that spirit of fashionable fun is stronger than ever. We’re committed to bringing you the most fabulous, fresh, and irresistible fashions from the US and all over the world. From that perfect dress, to easy separates, shoes to-die-for and unique accessories, we offer something for everyone, every occasion, and every budget. We keep our inventory fresh and on-trend by carefully selecting items sourced from real people who are passionate about what they do. Every item in our store is chosen because we love it. You can shop online at any time, or visit our store in beautiful San Luis Obispo.

We look forward to your visit. ♥